The style and elegance of the brand Désirée was born in the mid-50s out of the hands of Ugo Colella, founder of a family that will shape the passion for sewing craft an ongoing commitment and continued today by his son Oreste. Sartorial details such as the stitched armholes and shot back, as well as the gun folded at the front, representing the signs of the time plotted on a variety of models and leaders who made the shirt Desiree that mix of creativity and elegance, something unique gender. Since 1955 the brand Désirée as a self-confident man who finds his balance between tradition and innovation; a man by the knowledge tailoring and stylistic expression of his being contemporary and with a keen eye for detail. A new way of interpreting the lines and shapes of a look in harmony between refinement and quality, in which the projection of personality through its elegance is the protagonist of the life of every day.